Women Workout App

Women Workout is a fitness app to engage more women who barely get time to work out due to their busy lives. This app will encourage them to keep their body fit and lead a healthy life using it.

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Creating a colorful and intuitive visual design that makes use of the aesthetic effect to proffer a pleasing experience. The reason for considering multiple colors was because it gives the feeling of energy, fun, and 'can do'.

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We wanted an interface that encourages exploration without fear of negative consequences. We made it functional, aesthetic, accessible, and stylish.

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My Role: Design Director (+ Hands-on when needed), video production, wireframe, prototype, design system, specifications, participation in the QA phase.